Vmoto unveils APD Concept with Pininfarina at EICMA 2023
Vmoto introduced the APD Concept at EICMA 2023, marking a significant step into the maxi scooter sector, a new territory for the brand renowned for urban electric mobility. Developed in collaboration with the esteemed Centro Stile Pininfarina, this unveiling represents a pioneering move for Vmoto, expanding its product range.
The APD Concept is a precursor to a forthcoming scooter model set to join Vmoto's lineup. Leveraging the artistic expertise of Centro Stile Pininfarina, known for shaping iconic designs, this collaboration signifies Vmoto's commitment to innovation and distinctive aesthetics.
The design born from Pininfarina's aerodynamic studies and wind tunnel testing
Building on the vision presented at EICMA 2022, the APD Concept places a strong emphasis on aerodynamics. This focus not only defines the vehicle's design but also contributes to achieving optimal dynamic performance and range. Referred to as 'Sculpted By The Wind,' the final design, born from Pininfarina's aerodynamic studies and wind tunnel testing, showcases intricate surface interweaving and a vibrant colour palette, notably featuring a brilliant blue reminiscent of Vmoto's brand identity.
The scooter's styling emphasizes its horizontal development, accentuated by LED light accents and a truncated tail reminiscent of automotive Kammbacks. It nods to Pininfarina's historical design strategies, seamlessly blending aerodynamics and aesthetics.
The synergy of form and function
The synergy of form and function is evident in the APD Concept, where Pininfarina's design extends to a purpose-built bag placed on the rider's footrest tunnel. This accessory, made from materials mirroring the Pininfarina Saddlery used for the scooter's seat, enhances practicality and usability for everyday commuting while maintaining a modern and elegant design.
Graziano Milone, President, Strategy & Business Development & CMO of Vmoto International, expressed excitement about the APD Concept, describing it as a beautiful, innovative, and performance-oriented scooter that combines Vmoto's electric technology with Pininfarina's Italian design legacy and Giuseppe Bonollo, Senior Vice President of Sales and Marketing at Pininfarina, highlights the successful collaboration and the expression of Pininfarina's aerodynamic expertise through the APD Concept.
The APD Concept by Pininfarina will be showcased exclusively at the Vmoto stand, I46 in Hall 11, throughout EICMA 2023.