KOYO, which translates to "peaceful silence" in Korean, is a remarkable initiative created through a partnership between Kia and Pforzheim University. This project aims to provide a calm space for individuals to find mental recovery in our fast-paced society.

KOYO aims to address the growing need for mental wellness in a world where the demands of work and life can often become overwhelming. In today's fast-paced world, where we are constantly bombarded with information and stress, it's essential to have spaces like KOYO that offer an escape. KOYO is centred around the concept of autonomous driving, offering passengers a serene environment to unwind and recharge.

The design of KOYO

The design of KOYO is inspired by traditional Korean architecture, which emphasizes harmony with nature and simplicity. The structure is made of natural materials like wood and stone, and its open design allows for plenty of natural light to enter the space. Also, KOYO's interior design is unique, stepping away from the digital world to focus on natural light and shadows. Inspired by the traditional Korean concept of "hanok," it emphasizes simplicity and harmony with nature.

Natural light is a key feature of KOYO's design, with large windows and skylights allowing sunlight to fill the space. This creates a dynamic environment that changes with the time of day and the season. Shadows play a role too, adding depth and texture to the space. They create interesting patterns that encourage visitors to explore and discover new perspectives.

This creates a dynamic and ever-changing atmosphere, as the quality and intensity of the light shift with the time of day and the season.

The space is designed to create interesting and visually appealing shadow patterns, which add depth and texture to the environment. This creates a sense of mystery and intrigue, as passengers are encouraged to explore the space and discover new details and perspectives.

Conclusion

KOYO is a groundbreaking project that offers a much-needed escape from the chaos of modern life. With its focus on providing a calm space, it's an essential step towards promoting mental well-being. With the support of Kia and Pforzheim University, KOYO is set to make a significant impact on the lives of many.

About Designer

Ingeun Lee, from South Korea, holds a bachelor's degree from Sejong University in Seoul and a master's degree from SPD in Milan, achieved on a full scholarship. Currently, they are pursuing a master's degree in automotive design at the University of Pforzheim in Germany. In addition, they are currently doing an interior design internship at CUPRA in Barcelona.

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