Latest Karma Grand Tourer Concept promises to redefine luxury for Gen Z in 2035

Aug 12, 2024

Karma Grand Tourer Concept - In the world of luxury car design, innovation is always moving forward. With Generation Z coming into focus, their distinct tastes and values are shaping the future of cars. One exciting new idea is the midship grand tourer, a concept car made to meet Gen Z’s needs in 2035. This vehicle, inspired by art and powered by the latest technology, aims to redefine luxury for the new generation. The design of this grand tourer takes cues from Édouard Manet’s painting, "The Luncheon on the Grass." Known for its calm and elegant feel, the painting inspired a car that not only looks luxurious but also captures the relaxed vibe of the artwork.

Disclaimer: This is a personal project from SJ Oh and not an official concept from Karma

Generation Z is known for its love of driving and its desire for vehicles that offer both style and sustainability. With the advent of electric vehicles (EVs), designers have a unique opportunity to innovate. The absence of a traditional engine bay in EVs opens up new possibilities for design and functionality. This Karma Grand Tourer Concept takes full advantage of this, incorporating features that appeal to the tech-savvy and environmentally conscious Gen Z.

One of the unique features of this grand tourer is a sunbathing area where the engine bay would usually be. This clever use of space adds an extra layer of luxury and makes the car ideal for relaxing drives. It highlights how luxury is evolving to be both practical and indulgent. The design of the grand tourer follows a theme called "Kinetic Luxury," which blends precise geometry with smooth, dynamic movement. This results in a car that looks both elegant and futuristic. Influenced by models like the Maserati MC20, the car’s design and performance meet the high standards of a luxury brand while maintaining a distinctive, standout appearance.

The exterior of the vehicle, called "Dejeneur," is all about contrasts. The front of the car is sporty and lightweight, reflecting the active lifestyle of Gen Z, while the rear is focused on comfort and luxury. This mix makes the car appealing to a wide range of tastes, perfect for different driving experiences. Inside, the design is simple yet high-tech. The interior started with geometric lines that evolved into a spacious and airy space. The use of "shy tech" fabric blends advanced technology into the cosy interior, making it both welcoming and modern.

The instrument panel (IP) is designed to create a sense of openness, thanks to the smart use of negative space. After many alterations, the steering wheel ended up with a simple and elegant look, featuring haptic feedback on a gold-accented band. This combines advanced features with a clean, uncluttered appearance. The seats in the Dejeneur are made for comfort, with a snug, tub-shaped design and luxurious patterns. A special feature is the moving headrest that connects the front and rear seats, allowing passengers to relax comfortably, no matter where they sit, emphasizing the idea of connected spaces.

The centre console of the Latest Karma Grand Tourer Concept is inspired by nature, with a design that looks like a gold ribbon wrapping around pond waves. This not only enhances the car’s beauty but also ties into the theme of kinetic luxury. The door panels feature Screen X technology, projecting immersive displays that make driving more exciting and engaging. The rear space of the Dejeneur is designed to be both elegant and functional. Wire shapes add to the kinetic theme, offering structural beauty while also creating a visually and physically pleasing experience for passengers. This attention to detail ensures that the rear space is comfortable and visually impressive.

The colour, materials, and finishes (CMF) in the Dejeneur are inspired by the vibrant colours of a California sunset. These warm, rich tones are used in luxurious materials to create an inviting and stylish interior. The sunset-inspired colours make the interior both trendy and timeless, perfectly suited to the tastes of Gen Z.

The midship karma grand tourer concept is more than just a car; it's a vision of luxury for Generation Z. By blending artistic inspiration with cutting-edge design and technology, this vehicle offers a preview of the future of luxury. It’s crafted to meet the desires of a new generation while setting a new benchmark in automotive design. As Gen Z shapes the world, this concept is set to become a symbol of their values and aspirations, standing out as an icon of modern luxury.

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SJ Oh