Maserati is known for its luxury cars with great design and performance. This new concept not only respects Maserati's history but also adds new style and features to impress car lovers. This Maserati concept celebrates the special sound of Maserati engines, called "Maserati Music." To make this sound even better there is a new dashboard design with special features that make the sound even more enjoyable.
Disclaimer: This is an individual project by a student of ArtCenter and not an official project from Maserati
This new design shows Maserati's dedication to making cars that are both classic and modern. By mixing old traditions with new ideas, this Maserati concept sets a high standard for luxury cars. It's sure to impress anyone who loves great performance, style, and a special driving experience.
A Design inspired by Classical Music
Step into the world of the Maserati with this innovative interior concept, where every detail is crafted with inspiration from the elegance of classical music, particularly the grace of the violin and the grandeur of orchestra halls. This concept, named "the ultimate automotive instrument," seamlessly blends Italian classical aesthetics with cutting-edge automotive design, creating a masterpiece.
↳ You should check this Kia Shooting Brake Concept by Suhyun An
At the core of the design philosophy is a deep reverence for Maserati's storied legacy. However, this isn't just about paying homage to the past; it's about setting a new standard for luxury and exclusivity in the automotive world.
Breaking away from the conventional 2+2 layout of its predecessors, this concept takes a bold step towards exclusivity. The unnecessary second-row seats have been gracefully eliminated, making way for an innovative bucket seat system. These seats, mounted on tracks, offer passengers the freedom to slide back and indulge in a luxurious lounge experience. This design not only enhances comfort but also underscores the exclusivity of the vehicle, providing a tailored experience for every occupant.
Honouring Heritage While Embracing the Future
At the heart of the Maserati interior lies a revolutionary instrument panel (IP), designed not only to amplify sound but to transform the dashboard into a musical masterpiece. This unique feature serves as an acoustic amplifying soundbox, celebrating the distinct exhaust note of the Maserati engine. With the engine's roar not just heard but felt, this concept adds an exhilarating dimension to the driving journey.
↳ You should definitely watch a designers fresh take on the 1980s Audi C2 200 Avant
But the luxury doesn't end there. Every aspect of the interior has been carefully curated to offer unmtached comfort and sophistication. A cinematic media system ensures top-tier entertainment, turning every drive into a journey of cinematic proportions.
Furthermore, the luggage cases not only add a touch of style but ensure that every adventure is embarked upon in utmost luxury. And for those special moments on the road, a champagne fridge stands ready, allowing passengers to toast to life's milestones while on the move.
Recommended for students:-
↳ Essential Tips For Automotive Designers - Before You Graduate (Part 1)
↳ Essential Tips For Automotive Designers - Before You Graduate (Part 2)
These amenities aren't just additions; they're integral components of the design, elevating the overall driving experience to next levels of luxury and refinement.
Conclusion
This Maserati concept is a masterful blend of the brand’s rich history and forward-looking vision. It honors Maserati's motorsports legacy and racing heritage by integrating performance capabilities and classic design elements. At the same time, it introduces groundbreaking features that redefine the luxury coupe for the modern era.
↳ Must Watch: Ferrari for the Modena streets with a pure racing DNA
Targeting an exclusive and high-end market, this concept distinguishes itself with unique design and amenities. It features an innovative instrument panel that doubles as an acoustic soundbox, enhancing the engine’s distinctive exhaust note. The interior offers unparalleled luxury with a bespoke bucket seat system, a cinematic media system, bespoke luggage cases, and a champagne fridge.
About Designer
Kenny Sunwoo is a creative individual with a specialization in automotive interior design. He is set to graduate from ArtCenter College of Design this semester, having completed internships in both California and Germany. Growing up in Korea in a family of artists, Kenny has been immersed in the world of art from a young age. This upbringing, combined with his passion for cars, has driven him to pursue a career as a car designer.
Beyond automotive design, Kenny's interests span across various fields such as fashion, music, art, architecture, photography, furniture design, and industrial design. He believes that a diverse range of experiences and knowledge is essential for becoming a great designer.
